Importance of OB

 

1.Skill Improvement

     Study of Organizational Behavior helps to improve skills.

     This includes the ability of employees and use of knowledge to become more efficient.

     It also improves managers, as well as other employees, work skill.

2.Understanding Consumer Buying Behavior

    It also an important part to improve the marketing process by understanding consumer(buying) behavior.

3.Importance Employee Motivation in Organizational Behavior

    OB helps to understand the basis of Motivation and different ways to motivate employees properly.

4.Nature Of Employees

    Understanding of personnel and employee nature is important to manage them properly.

    With the help of OB, we can understand whether employees or people are Introvert, Extrovert, Motivated, Dominating etc.

5.Anticipating Organization Events

    The scientific study of behavior helps to understand and predict organizational events.

    For example, Annual Business Planning, Demand Management, Product line management, Production Planning, Resources Scheduling, Logistics etc.

6.Efficiency & Effectiveness

    Study of organizational behavior helps to increase efficiency and effectiveness of the organization.

7.Better Environment of Organization

    OB helps to create a healthy, ethical and smooth environment in an organization.

8.Optimum or Better Utilization of Resources

    Study of OB helps to understand employees and their work style and skill better way.

    By understanding this, management can train and motivate employees for optimum utilization of resources.

9.Importance of OB in the Goodwill of organization

    Organizational Behavior helps to improve Goodwill of organization.